Kathryn Thibault

Kathy Thibault has more than 25 years’ experience in the advertising industry. She began her career at the renowned creative agency Chiat/Day in account planning and the historic Darcy Masius Benton & Bowles agency.

She has been a strategic consultant to award-winning agencies RPA, David & Goliath, Wunderman Thompson, Campbell Ewald West, The Richards Group, and many others.

Over the years, Thibault has worked on accounts that have won numerous awards including the internationally recognized Effie and prestigious ADDY. She helped inform strategic consumer insight-driven creative on iconic brands such as Nissan, Honda, In-N-Out, the National Association of Realtors (NAR), StarVR, Invisalign, HealthNet, Sony, Shell Oil Company, Zodiac Aerospace, Alta Dena Milk Brand, TrueDrinks, BMW DesignWorks, Yuneec Drones and P.S. Public Storage, among others.

Thibault brings vast category and brand knowledge to the table, ranging in scope and influence from national to regional to local. Over the years, many of these campaigns have gone on to win many awards including Effies and ADDYs.

Thibault began teaching at Dodge College in 2019. She teaches several classes in the Public Relations, Advertising and Entertainment Marketing program including Research and Strategy, Digital Marketing, Finding the Big Idea, and Student Advertising Agency I and II.

She is the faculty advisor for Chapman’s National Student Advertising Competition (NSAC) team, which consistently ranks nationally and placed third in 2023 against nearly 100 other U.S. teams. She is also a member of the American Advertising Federation’s (AAF) National Education Executive Council (NEEC) and is currently serving a second term as chair for AAFs NEEC NSAC subcommittee.